Blog (Archive)

SEO, counters, redirects: how Multify affects search results

Multify is not just about translations. For a Tilda website to function as a full-fledged multilingual project, you also need to take care of the technical side: SEO, structure, counters, redirects. This is where Multify unleashes its full potential.

πŸ—ΊοΈ robots.txt for each language

Multify automatically creates a separate robots.txt for each language version of the website. In each file:
  • Your sitemap links are specified (sitemap.xml, sitemap-store.xml, etc.)
  • You can add custom strings β€” for example, prohibiting indexing of individual pages or Clean-Param directives for Yandex:
User-Agent: Yandex
Disallow: /page12345
Clean-Param: referer
πŸ“Œ This is especially important if you have different legal or technical requirements for different language versions of the website.

πŸ” Redirects: customizable and flexible

Multify supports creating redirects between language versions of the site. You can:
  • Specify from which path and to which the user should be redirected
  • Use regular expressions for flexible URL rewriting
Example:
"redirects": [
{ "src": "/de/terms", "dst": "/terms" },
{ "src": "/de/privacy", "dst": "/privacy" }
]
πŸ“ This is useful for:
  • Legal pages that you do not want to translate (e.g., Terms/Privacy)
  • Groups of URLs where the structure differs by language
  • Managing user experience and SEO

🧩 Meta Tags: Manual Addition for Verification and SEO

Sometimes it is necessary to confirm ownership of a subdomain via Yandex.Webmaster or Google Search Console. One way is to add a meta tag to the <head> of the site.
Multify allows you to set such tags in the configuration.
"seo": {
"meta": [
{
"name": "yandex-verification",
"content": "6005b46ee3001c8b"
}
]
}
🧠 This is convenient if you manage multiple domains or subdomains and want each of them to have its own unique verification code.

πŸ“Š Google Analytics and Yandex.Metrica Counters: Different for Each Language

Multify allows you to use different analytics counters for different languages, without touching the main Tilda structure.
How it works:
  • A universal token, for example GATOKEN, is inserted into the site code
  • Multify configuration sets replacement rules:
{
"domain": "ru.genesis-print.com",
"replace": [ [ "GATOKEN", "GATOKEN_RU" ] ]
}
πŸ” When the site loads, Multify substitutes the necessary token β€” for Google Analytics or Metrica.
This provides:
  • Separate analytics for each language site
  • Convenient work in analytics interfaces
  • Ability to report on different projects

πŸ’Ž In summary: a technical basis for scalability

Multify does everything to make a multilingual Tilda website appear to search engines and analytical systems as a full-fledged system of several local sites, not just a translation.
πŸ“Œ Features:
  • Its own robots.txt and sitemap.xml for each language
  • Flexible redirects with template support
  • Meta tags for domain verification
  • Separate analytics counters
πŸ’‘ Want to promote your website in search results in other countries?
πŸ“© Describe your website in this short form and write "Π₯ΠΎΡ‡Ρƒ SEO". We will discuss your tasks in detail, and you will be able to see how Multify works using your own website as an example. free see how Multify works.
2025-06-11 21:18 Multify Features